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3 syytä yritysten tahattomaan viherpesuun

3 syytä yritysten tahattomaan viherpesuun

by Anu Ennelin | 01/09/22 | Ilmastovastuu, Luontokato, Vastuullisuus käytäntöön, Ympäristövastuu

Vastuullisuuspäällikkö on turhautunut. Taas pyydetään ilmastovastuunäkökulmaa markkinointiin, vaikka ilmastotoimenpiteisiin ei ole panostettu.   ”Meidän pitäisi löytää tähän kampanjaan joku vastuullisuuskulma. Pitäisi lisätä jotain vihreää sanomaa asiakkaille,...

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